OpenX Ad ServerDescription
Build and maintain a professional advertising solutions for your website with an Ad Server OpenX Develop professional advertising solutions for a web site that meets the needs of business by following the example of the creation of a site with the help of easy follow steps and screenshots just started an ad campaign and add banners to use your creativity to develop an impressive web site in-depth practical approach to providing you with an ad-server solution for better and faster to affect your advertising needs for your blog or web site packed with hands-on-examples and clear explanations for better understanding
In Detail
OpenX is the leading independent ad server in the world and provide you with simple tools that you need to make money from advertising. Although OpenX is a fast, powerful ad serving solution to power all your digital advertising, can be challenging to get beyond the basics and build an ad system that meets your needs perfectly.
A practical guide gives you the experience of using the OpenX Ad Server, help you develop advertising solutions for professional and feature-rich web site with world-class ad serving functions. This book explores the power of Ad Server OpenX and provides you with an impressive ad server solutions.
OpenX Ad Server Beginner's Guide will help you gain control over all advertising needs of your blogs and websites on the ad-serving platform centrally, for management is much easier than with traditional methods.
What you will learn from this book Learn the essence of online advertising from both advertisers and publishers point of view Install and utilize effective OpenX Ad Server to make your business run faster Get to know the use of all types of campaigns and banner advertising campaigns Manage and banners on several web sites Views from a centralized advertising platform according to their interests and change the ads under performance with easy and fast Learn the most effective ways to work with web site advertising zone Maximize your profits by selling advertising space on your blog and web site effectively Take full advantage of geotargeting to generate maximum revenue by displaying advertisements in accordance with the origin of visitors Utilizing channel to display relevant ads based on website content Integrate Google AdSense and Amazon ads to the website you use the OpenX OpenX Ad Server Convert a multi-user ad management platform for advertisers, publishers, and advertising agencies track the success of any campaign ads, banners or web sites zone using detailed statistics and reports
Approach
Written by a step-by-step but a friendly approach and attractive, this Beginner's Guide Packt is designed to be placed next to the computer as your guide and mentor.
Book Information
ISBN-10: 1849510202
ISBN-13: 9781849510202
Publisher: Packt Publishing
Pages: 300
Date: March 2010
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